Search Engine Optimization
GES 214 -- 150 hours
Course Objectives
After successful completion of this course, you will be able to:
• Set up, monitor, and maintain successful search engine optimization campaigns for your sites or your client’s sites on the world’s most popular search engines and directories.
• Make websites search engine compatible and designed to attract visitors who are more likely to buy or sign up.
• Prepare for starting you own search engine optimization business or applying for a job as an SEO (search engine optimizer) or SEM (search engine marketer).
• Set up, monitor, and maintain successful search engine optimization campaigns for your sites or your client’s sites on the world’s most popular search engines and directories.
• Make websites search engine compatible and designed to attract visitors who are more likely to buy or sign up.
• Prepare for starting you own search engine optimization business or applying for a job as an SEO (search engine optimizer) or SEM (search engine marketer).