Fitness Business Management GES 403 » 200 hours

By completing Fitness Business Management Program, you'll be able to:

• Identify the skill-sets and competencies that a fitness professional needs in order to be a successful entrepreneur, owner, or department manager Understand how to operate a fiscally successful business in the fitness industry
• Learn business concepts, including purchasing, contractual agreements, risk management and negligence, technology issues, and other fiscal concerns
• Identify how branding influences consumers and creates a demand for fitness services and products
• Understand customer relationship management methods
• Effectively use sales techniques
• Explore the profession as a potential career choice with the optional field internship experience
• Work as a fitness manager or business owner in the health and fitness industry