eBusiness Certificate GES 206 » 200 hours
Upon completion of the e-Business course you'll be able to:
- Understand the concepts and terminology related to e-Business, such as retailing, marketing and infrastructures
- Describe at least 10 actions required to start an online business
- Identify the business hardware, software and other equipment needs for an online business
- Know how to choose a web host and design tool for website creation
- Identify successful electronic products and services ]
- Know how to identify a target audience for e-Business products and services
- Understand the steps required for marketing an e-Business product or service
- Identify the accounting, privacy and security processes that are needed to protect an online business
- Understand the potential pitfalls of online retailing and how to avoid them
- Create a marketing plan
- Create a Mission and Values statement
- Complete a comprehensive Business Plan
- Create a comprehensive Project Plan